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Analysis and Research
Why do I need help optimizing my website?
The simple answer is if you have the time and inclination to analyze, research and hone your web statistics yourself, we would encourage you to download and install the Google Analytics code on your website. Google Analytics is available for FREE from Google (see our Resources section), and is in fact a great way of seeing whats happening on your site, and getting some hands-on experience in HTML, how your website works and how people are using and navigating the site.
What if I don't want to optimize my website myself?
D.I.Y. is not for everyone, and if your site is large or complex, or you aren't technically oriented, or your site has been developed over a long period of time this may not be as simple as it sounds.
In much the same way as you may not want to change the oil filter or tune and service your vehicle yourself (or you simply may have no time or inclination in seeing how the nuts and bolts of your website works for that matter), we have the skills and knowledge to set it up for you for a nominal fee. This will depend on the construction and size of your website, but you are welcome to Contact Us for advice or for a site analysis.
Once we have gathered some statistics, we can analyze the data and put together the strategy we think is right for you.
If Google Analytics sounds a bit "Big Brother" we can discuss internal search and tracking options for your site - again this will depend on the construction, size and complexity of your site, however we would be happy to analyze and advise on this.
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